We enjoyed working on this project. Not only collaborating with the ever-friendly Justin at Ninepoint Design who had developed the branding, but also with the ever enthusiastic Ian who was a bundle of energy and full of enthusiasm for his invention.
We have also faced a challenge and there is nothing like a challenge to get us excited.
It was essential for the website to showcase the digital pump clip with its moving images.
So we had to take individual video clips and photos to create one video which could then be inserted within the pump frame graphic.
Simple you’d think? But no, most video software only crops to landscape and not the required portrait. However, after many aborted efforts, searches on the internet and general playing round, we finally managed to find a solution and here it is: